Global smartphone shipments reach 1bn

29th January 2014
Global smartphone shipments reach 1bn

The smartphone market passed a key milestone in 2013 by selling over one billion units worldwide.

According to market research firm the International Data Corporation (IDC), 1.004 billion smartphones were sold in 2013, which is a 38.4 per cent increase from last year. 

The South Korean manufacturer Samsung made up the biggest share of the market – 31.3 per cent – with Apple in second place with 15.3 per cent. Last year, Samsung's share was 30.3 per cent, while Apple's was 18.7 per cent.

Making up the top five this year were Huawei, LG and Lenovo with 4.9, 4.8 and 4.5 per cent respectively. 

In terms of year-on-year growth, Samsung extended its market dominance with 42.9 per cent, while Apple's figure dropped to 12.9 per cent. 

Research Manager with the IDC's mobile phone team Ramon Llama said: "Total smartphone shipments reached 494.4 million units worldwide in 2011 and doubling that volume in just two years demonstrates strong end-user demand and vendor strategies to highlight smartphones."

Ryan Reith, programme director with the IDC's worldwide quarterly mobile phone tracker, said the two trends driving the growth of these devices were large screen devices and low cost – with the latter the key difference maker. 

"Cheap devices are not the attractive segment that normally grabs headlines, but IDC data it's ok here shows this is the portion of the market that is driving volume." 

China and India are moving towards a point where smartphones under $150 (£91) comprise the majority of shipments, meaning many can experience a solid computing experience due to their more affordable price. 

Smartphones are also gaining a greater hold on the general mobile phone market, which totalled 1.82 billion handsets in 2013. The devices comprised 55 per cent of all mobile phones sales last year, making up nearly 60 per cent of sales in the fourth quarter. 

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Posted by The EnerGenie

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